Yesterday, March 7, was National Cereal Day. Since I hail from Battle Creek, Michigan, the “Cereal Capital of the World,” it was only fitting to celebrate on social media. Hashtags and everything.
Foodies today are going to answer a couple questions for me. What’s your favorite cereal? (Hot, cold, homemade, weird, whatever.) What was your favorite when you were a kid?
We’ve long been told breakfast is the most important meal of the day, but I admit to enjoying breakfast foods any time of day. Sometimes when I was young, on a Sunday evening after being busy all day and having fixed a big Sunday dinner, Mom would say about supper, “Just have a bowl of cereal.”
Reading the side panels of cereal boxes, I learned to sound out big words. I had no idea what riboflavin was, but I knew how to pronounce it.
I have plenty of recipes for homemade cereals (and other traditional breakfast foods), but you might want to try this granola recipe from All Recipes. If you’re partial to pancakes and waffles for breakfast, try this strawberry syrup.
Battle Creek’s history with cereal production is well-known here in the Mitten State. At one time, there was over 100 different cereal companies operating in our fair city. For trivia buffs, here’s some cool information about cereal manufacturing and how it all began.
Ferdinand Schumacher, a German immigrant, began the cereal revolution in 1854 with a hand oats grinder in the back room of a small store in Akron, Ohio. His German Mills American Oatmeal Company was the nation’s first commercial oatmeal manufacturer. In 1877, Schumacher adopted the Quaker symbol, the first registered trademark for a breakfast cereal.
Granula, the first breakfast cereal, was invented in the United States in 1863 by James Caleb Jackson, operator of Our Home on the Hillside, which was later replaced by the Jackson Sanatorium in Dansville, New York. The cereal never became popular since it was inconvenient as the heavy bran nuggets needed soaking overnight before they were tender enough to eat.
The cereal industry rose from a combination of sincere religious beliefs and commercial interest in health foods. Dr. John Harvey Kellogg experimented with granola. He boiled some wheat, rolled it into thin films, and baked the resulting flakes in the oven; he acquired a patent in 1891. In 1895 he launched Cornflakes, which overnight captured a national market.
In 1906, Dr. John Harvey Kellogg’s brother, William K. Kellogg, after working for John, broke away, bought the corn flakes rights from his brother and set up the Battle Creek Toasted Corn Flake Company. His signature on every package became the company trademark and assurance of quality.
Charles W. Post introduced Grape-nuts in 1898 and soon followed with Post Toasties.
Have a bowl of cereal for breakfast some time to celebrate a pantry staple that appears in one form or another all over the world. Eat hardy.